Market & Competitive Intelligence
Aerospace & Defence Market Analysis to Size Opportunities and De-Risk Market Entry (EU & US)
What we do
At Prima Sidera, we deliver decision-ready defence market analysis and aerospace market analysis—the kind of aerospace industry analysis executives use to choose where to play and how to win. We connect demand signals, budgets and program dynamics across the EU & US, producing concise briefs, benchmarks and shortlists your leadership can act on.
Opportunity sizing & outlook (12–24 months) — TAM/SAM/SOM, scenarios, EU/NATO funding signals and program pipelines that quantify where growth will come from.
Competitive landscape & benchmarking — players, capabilities, pricing posture, win patterns and likely moves, grounded in defence market intelligence.
Partner screening & shortlists — OEMs, Tier-1/2 and SMEs; fit criteria, red flags and outreach sequencing for BD acceleration.
Customer & program dossiers — evaluators, milestones, budget timing and decision calendars that de-risk pursuits.
Market entry & positioning — priority segments, value proposition, go-to-market options (prime/partner/JV/M&A) and proof points tailored to the aerospace industry.
Deliverables are concise, executive-grade and immediately actionable for strategy, BD and investment decisions.
How we work and what you receive
Approach
Intro call (30 min) — objectives, constraints, timeline.
Focused discovery (1–2 weeks) — data triage, targeted interviews, triangulation.
Decision brief & review — options, recommendation, implications and next steps.
Tangible outputs
Market & competitor briefs with comparable KPIs and scenario ranges.
Opportunity model (TAM/SAM/SOM) with sensitivities and triggers.
Partner/landscape maps and shortlists with screening criteria and red flags.
Customer/program dossiers (requirements, budget, stakeholders, decision calendar).
Market-entry & positioning memo (pathways, trade-offs, messaging).
Service levels: rapid brief in 48–72h; structured engagements 2–4 weeks (longer if multi-country).
Outcomes and why clients choose us
Outcomes
Prioritised opportunities with a defendable business case.
Faster decisions with clear trade-offs and risk view.
Sharper positioning vs. competitors; better partner choices.
Less wasted effort on markets/programs that won’t convert.
Why Prima Sidera
Senior-only delivery; independent and conflict-free.
EU & US depth across policy, programs and industry dynamics.
Decision-ready format (briefs, models, shortlists) your teams can use tomorrow.
Confidential, NDA-ready; data stays in your environment.
Illustrative Case Examples (anonymised)
Tier-1 avionics supplier (EU): competitive landscape and partner shortlist for market entry; positioning and intro plan agreed.
Naval systems prime (EU): 24-month opportunity outlook and customer/program dossiers; bid focus narrowed to high-probability targets.
Space components provider (US): distributor screening across Italy; shortlist with red flags and sequencing of outreach.
Land vehicle integrator (EU): market-entry pathways assessment (prime vs. partner vs. M&A) with cost/risk trade-offs and narrative.
- References available under NDA -
FAQ
Who does the work?
Senior advisors only—no junior hand-offs. Independent and conflict-free.
How fast can we get insight?
Rapid brief in 48–72 hours; most engagements complete in 2–4 weeks.
What sources do you use?
Triangulation of public/regulatory data, industry signals and targeted interviews under NDA—no classified information.
Do you work in our tools and under our security policies?
Yes. We operate under NDA; data remains in your environment (e.g., Power BI, Smartsheet).
Arrange a Consultation
Request an introductory call to explore how our experts can support your goals. Share your email and our team will contact you within one business day.
